Google Adwords

Google Adwords:- is an online advertising service offered by google which helps you acquire customers according to your choice of segment. You can choose, to whom so ever you want to show your advertisemnt , like you can targer any age,sex,location. You have to bid for keywords to show your advertsiemnet on the top of page. Higher the competition and serach volume of keyword, higher will be the bid amount.

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Key concepts:-

·        Campaign Managemnet

·        Bidding

·        Keyword planner tool

·        PPC

·        Scheduling

·        Text Advertisement

·        Dynamic Advertisement

·        Video Advertisement